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LG Flare prepay budget clamshell on Virgin Mobile

When you're hurting like Virgin Mobile USA are, you really have two choices: one, bring out some kick-ass must-have cellphone (it helps here if you have ties with Apple) and let the hype drive your share price upward, or two, launch a super-cheap handset and hope that sheer numbers will push you out of the red.  Given Virgin's target audience - the cash strapped and contract fearful - they've sensibly gone for the second option, hence LG's Flare (aka LX175) fresh to the network.  You don't get much flare for $29.99, though; don't think last-gen, think a couple before that.

Virgin Mobile USA Flare

Virgin Mobile USA Flare

A compact 3.54 x 1.85 x 0.78 in size, and weighing just 2.72oz, the Flare lacks such niceties as a camera, but then it also lacks a two-year contract.  In fact, that $29.99 gets you Bluetooth, a speakerphone, WAP browser and external colour display, together with no contract obligation.  Battery life is rated at 3.5hrs talktime or 170hrs standby, and you can download games and MP3 ringtones direct to the Flare. 

Virgin Mobile USA Flare

[via Crave]

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