Be Smart

"CARRY WITH FUNS" (Look for this one as a giveaway in this week's Popgadget Drop email. Not a subscriber yet? Takes only a second to sign up here.)

You can't help but smile when you see an E.Square Bag - the bright colors, the cheeky designs - but hiding under all that fun is a meticulously crafted, functional bag. I've been carrying my MacBook around in it for a week, and it's comfortable (has a padded shoulder strap which I've come to learn is essential for a 13 lb.laptop). It sports padded pockets for all your electronics, plus essential outside pocket for easy access to travel docs.

Kristina Kim, who founded the company with her husband says they "put fun prints on the bags in order to add splashes of colors" into our lives. "We know the designs are very bold and in very eye-catching colors, no one would ever think to have YELLOW on a laptop bag, but we did it and together with some other bold colors and big retro flower prints. AND hey! It's working and actually is very very well received in the market. So, we know tech cases (are) missing some colors, we will continue to put fun prints and bold colors on the bags."